HipHop

Kendrick Lamar is Making Moves in the Fashion Industry

todayApril 22, 2025

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(GEMS RADIO)——Meet Chanel’s newest brand ambassador, Kendrick Lamar. He has been announced as the new representative of their eyewear.

“Chanel has a timeless legacy and that is always something I can get behind. Since they don’t make clothes for men, I knew it would have to be glasses,” the rapper said to The Business of Fashion.

Kendrick follows in the footsteps of other ambassadors including actor Timothée Chalamet and K-Pop star G-Dragon as male ambassadors for the historic fashion brand.

 

Written by: Robert Frezza

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